
White Oak
Timeless, stable, and takes any stain beautifully — the go-to for Memphis's historic homes and new builds alike.
Midtown Memphis has some of the finest original hardwood in Tennessee — hiding under decades of carpet, vinyl, and neglect. William Jackson and his team have been uncovering it, installing it new, and restoring it to beauty since 2005.
Memphis homeowners researching a floor refinish or new install judge the craftsman by the website first. Here's the gap — and why it's costing you jobs.
An outdated web presence that doesn't show 20 years of Memphis floor work or the Angie's List awards. Premium homeowners quietly move on — before the phone ever rings.
Real species, real process, real awards front and center. The homeowner in Cooper-Young sees a serious, trusted shop — and books the estimate without calling anyone else.
Real Midtown Hardwood species — choose your wood, grade and finish, or let us spec it for your room.

Timeless, stable, and takes any stain beautifully — the go-to for Memphis's historic homes and new builds alike.

Memphis's original workhorse — warm, open grain and the most common species in the city's historic neighborhood homes.

Rich reddish-brown with exceptional hardness — a statement floor that deepens in character with every decade.

100-year-old reclaimed Heart Pine — dense, honey-amber, and irreplaceable. Perfect for Memphis's century-old craftsman homes.
Also working in maple, hickory, engineered & pre-finished hardwood. See all services →
William Jackson founded Midtown Hardwood in 2005 on a single belief: treat every floor like it's going in your own home, and the results speak for themselves. Twenty years later that standard still walks every Memphis job.
Real Midtown Hardwood installations — every photo is real hardwood craftsmanship in real homes.







Serving Midtown Memphis and the surrounding communities since 2005.

Midtown Hardwood is not a franchise or a call center. William Jackson is on every job — inspecting materials, overseeing the crew, and doing a final walkthrough with every customer. You get the owner's eyes on your floor, every time.
Meet the Shop5 stars on Yelp and an Angie's List Super Service Award for 5 straight years.
"William personally walked every room with me before starting. The red oak floors in our 1930s Cooper-Young bungalow look like they were laid yesterday — just perfect."
"I had carpet over original hardwood for 40 years. Midtown Hardwood uncovered it, refinished it, and I genuinely couldn't believe what was underneath. Unbelievable transformation."
"On time, professional, no mess whatsoever. The dust containment system is real — my house was clean when they left. Highest recommendation."
Tell us about your space. We'll walk the rooms, talk species and finish, and put a real estimate in your hands — no deposit to get started.